Bendita Seas is a brand created 13 years ago by the Publicist and Designer Viviana Alba. An original, fun and differentiating proposal composed of "happy" garments as she says, exciting to the touch and sight. A style that mixes the retro wave with the avant-garde and a touch kitch. The hallmark is an intelligent and fun color management, irregular cuts and visual resources fused with embossing, applique, embroidery and contrasts of textures.
It is characterized by a timeless design that does not follow trends. It is positioned as a brand for women "blessed among the others", who stand out for their originality, sense of humor, charisma, femininity and who seek to dress differently from the masses and never look like one more. The primary target is women from 33 to 55 years old, with a young spirit, independent, with active social life and good purchasing power.
Bendita Seas currently has three stores in three exclusive shopping centers in Bogotá: El Retiro Shopping Center, Santa Ana Boutique and Plaza Claro; one in the Historic Center of Cartagena and an Online Store that sells in Colombia, South, Central and North America. The brand has participated in important national catwalks and recognized international fairs, and exported to Mexico, Costa Rica, USA, Canada and Kuwait.